Philanthropist or Predator? The Cryptocurrency Business Insights of Global Top Influencer "Mr. Beast"

Author: Frank, PANews

Reprinted: White55, Mars Finance

MrBeast, known in Chinese as 野兽先生, is a top internet celebrity in the global online world. With over 440 million YouTube subscribers, he has built a content channel centered around generosity, extreme challenges, and huge prizes. From recreating Squid Game to paying for cataract surgeries for thousands of blind people, MrBeast's public image is seen by countless fans as a symbol of generosity and kindness.

However, beyond the glamorous video content, a parallel world is quietly operating—that is the high-risk, high-reward realm of cryptocurrency. Here, MrBeast's reputation presents a starkly different picture. Investigative reports from blockchain detectives and the crypto community depict MrBeast as a shrewd investor, accused of leveraging his unparalleled influence to participate in a series of alleged "pump and dump" token operations, extracting tens of millions of dollars in profits from the fervor of his followers.

So, what is the truth? Is this global top influencer really exploiting the trust of his fans to harvest wealth? How extensive is his cryptocurrency investment landscape, and what astonishing scale of profits has he achieved?

The investment journey of top influencers begins with making millions from NFTs.

From the analysis of on-chain activities, MrBeast's wallet address can be traced back to June 2020, with initial operations mainly involving staking in some DeFi projects. Although today DeFi staking has become a standard practice in the crypto industry, when we rewind the timeline to 2020, we find that such operations were highly pioneering.

This leading edge was further validated in the operations of CryptoPunks. In October 2020, the MrBeast address began purchasing multiple CryptoPunks NFTs, with individual costs ranging from $1,400 to $4,850. This was on the eve of the crazy rise that CryptoPunks officially began.

In February 2021, MrBeast publicly announced the purchase of eight CryptoPunks NFTs. Combined with previous buys, he acquired more than ten CryptoPunks NFTs in total. Additionally, there was a surge of support from numerous entertainment celebrities in the market around the same time, causing the floor price of CryptoPunks to skyrocket. By August, MrBeast began to sell off some of his NFTs, with the highest selling CryptoPunk #7200 for 120 ETH, which at the time was approximately $389,500. Compared to the original cost of $2,166, this single NFT brought him over $380,000 in profit, representing an increase of more than 178 times.

Of course, this is just a glimpse of MrBeast's operations in NFTs; the profits from just the initial purchase of four CryptoPunks have exceeded $1 million. From on-chain traces, this address has conducted operations in NFTs over a hundred times.

It can be said that the attempt on the NFT is MrBeast's small foray into the crypto space, and it is one of the few crypto operations he is willing to publicly acknowledge. However, it is precisely the high profile of this stage that left clues of wallet addresses with verifiable on-chain associations.

After earning the first bucket of gold through NFT trading, this marked "main wallet" began to exhibit a complex operation pattern far beyond that of ordinary retail investors. On-chain data shows that funds and tokens have not simply remained in the main wallet, but have been systematically distributed to a vast network consisting of more than 50 secondary wallets.

This sophisticated multi-wallet architecture indicates that it is not just a spontaneous personal transaction by MrBeast himself, but rather a professional team operating in an organized and planned manner.

MrBeast's Profit Machine: The Wealth Code of Over $23 Million

If NFT investment is just the beginning of MrBeast's journey in crypto, then the subsequent series of altcoin investments truly reveals how he transforms influence into astonishing profits.

Among all investments, SuperVerse is undoubtedly the most lucrative and also the most controversial one. With an initial presale investment of only $100,000, the operation eventually generated an estimated profit of $11.45 million, with a return on investment of up to 100 times.

According to leaked chat records, MrBeast promised to invest $100,000 in the project's presale. In return, he obtained early private placement shares at a very low price of only $0.02 per token, which ordinary investors could not reach.

After the token was publicly issued, MrBeast began to leverage his immense social media influence for "promotion." On May 12, 2021, after the project founder posted a tweet about market opportunities, MrBeast replied with a single word below: "super?" This seemingly casual interaction was nothing short of a strong bullish signal for his tens of millions of fans.

The most controversial scene has occurred. On-chain data shows that on the same day MrBeast posted a promotional tweet and within the following 72 hours, a wallet network associated with him began and is conducting a large-scale sell-off. Within just three days after the tweet, approximately $200,000 worth of $SUPER tokens were sold. In the following months, as the token price skyrocketed due to celebrity effect, increasing more than 50 times, the wallet network systematically liquidated almost all of its holdings through up to 751 transactions, converting the huge unrealized gains on the books into actual profits.

In the end, after the enthusiastic retail investors bought in at a high point, the price of the $SUPER token plummeted by over 90%, leaving many fans who followed MrBeast's signals with significant losses.

The success is not an isolated case, but part of its systematic investment strategy. The same pattern has been replicated in several other projects. Behind multiple projects such as Ethernity Chain and Polychain Monsters are MrBeast or his team's background. According to

According to Lookonchain's statistics, at this stage, MrBeast's address earnings may exceed $23 million. Compared to the typical internet celebrity venturing into the crypto space, MrBeast can be considered one of the most successful influencer players.

The Mystery of Wallet Ownership: Funds, Denial, and Evasion

With the exposure of huge profits, MrBeast's public image has begun to face unprecedented challenges. Once a charitable icon, he is now labeled as "harvesting fans" and "insider trading." Under immense public pressure, MrBeast and his team have launched a series of public relations operations aimed at distancing themselves, which has made the true ownership of the wallet and the identity of the operator murky.

In 2024, faced with increasing outcry from the community and clear operational details on-chain, MrBeast had to confront the anger coming from the crypto world.

MrBeast did not deny the connection of these wallets, but instead attributed the improper operations to a crypto fund. He claimed: "These investments were made and managed with the consultation of industry experts to ensure full compliance with all applicable rules and regulations. The wallet is not owned or managed by Jimmy, but by a fund led by respected and experienced managers. The fund closely evaluates and reviews hundreds of opportunities, resulting in multiple investments."

In summary, these wallets are related to me, but I do not operate them. However, this ambiguous attitude of partial acknowledgment has not earned the community's forgiveness. The news of MrBeast's involvement in fraud and insider trading is mentioned with each of his operations.

Until September 2025, as MrBeast's wallet address bought into the popular ASTER token again, by October 1, MrBeast had spent 1.68 million dollars to purchase 950,000 ASTER. This move once again sparked community speculation about his impending "shill". However, this time, MrBeast's response was unexpected. In response to the community discussions, he publicly issued a statement, directly denying the investment, stating that he "had never heard of this coin" and that "that is not his wallet".

This direct and comprehensive denial fundamentally conflicts with the previous statement of "managed by the fund." It has also given rise to new speculation within the community: either MrBeast is lying, or the "fund management" is indeed operated by a third party, of which he is unaware.

Regardless of which situation is true, the fact cannot be avoided that these projects once relied on or were directly or indirectly promoted by him. As for the actual situation? Perhaps the term "fund management" is more reliable.

After all, the various traces of the past have proven the connection between MrBeast and this wallet address. However, it may not be realistic for a billionaire entrepreneur worth over $1 billion to engage in such complex on-chain operations and research.

The case of MrBeast seems to reflect another kind of helplessness in the crypto world. As the market capitalization of crypto assets continues to grow and enter the mainstream view, the crypto market is becoming a low-risk cash machine for influential individuals and companies. More and more celebrities and influencers are trying to monetize their influence through the crypto world, only to later distance themselves through a statement. This has become a common practice. Behind this, for the natives of the crypto market, the most important insight in the absence of regulation may be just one sentence: amidst the tide of influencers merging with capital, staying awake and cautious is your only shield.