Berachain ecosystem Honeypot launches Pot Points program, complete social tasks to receive token airdrops.

Berachain ecosystem project Honeypot Finance announced in late October 2025 that it completed a new funding round valued at $35 million, led by Mask Network, with participation from CatcherVC, Credit Scend, and other institutions. Additionally, the project officially launched the Pot Points Pre-TGE plan, building a comprehensive community engagement reward system supported by Snag Solutions technology.

(Source: X)

Users can accumulate Pot Points by completing weekly on-chain and social tasks, with their points directly determining their airdrop allocation share during future HPOT token Generation Events (TGE). The plan innovatively introduces a multi-layer referral system (direct referral earns 10% of the invitee’s points, indirect referral earns 5%), social engagement rewards, and Discord role multipliers. It also stimulates community activity through weekly ranking competitions and mechanisms like early access codes for perpetual trading platforms, providing a new paradigm for the cold start of decentralized exchange ecosystems.

What is Honeypot Finance? DeFi Hub and PoL Accelerator

Honeypot Finance debuts as a DeFi hub and Proof of Liquidity (PoL) accelerator. It is composed of the fair launch platform Dreampad and the secure decentralized exchange Henlo DEX.

Dreampad supports innovative Fair Token Offering (FTO) models, Fjord Foundry’s LBP, and fixed-price sales, ensuring successful and sustainable token issuance for projects.

Henlo DEX is driven by the A2MM protocol, enabling automatic liquidity deployment to maximize liquidity utilization for traders and investors.

Unique Pot2Pump

Pot2Pump combines all advantages of the FTO model, with specific adjustments for Meme coins, and includes protections against bot attacks.

Project Vision

Honeypot Finance’s PoL accelerator aims to embody the community’s desire within Berachain by providing a full suite of DeFi tools to empower individual financial autonomy. Driven by a community-centric paradigm, it fosters an ecosystem composed of protocols and validators, where increased participation leads to stronger liquidity.

Funding Progress

Honeypot Finance recently completed a $35 million funding round at a valuation of $35 million, led by Mask Network, with participation from CatcherVC, Credit Scend, and others. The funds will primarily be used to accelerate the development and deployment of its AMM perpetual contracts decentralized exchange (DEX), strengthening its multi-chain liquidity infrastructure.

Honeypot Points System Design and Community Growth Mechanisms

The core of the Pot Points plan is to upgrade traditional airdrops from simple token distributions to a structured community participation system, with points earned through both individual contributions and network effects.

At the basic task level, users earn points by completing daily and weekly on-chain and social tasks. These tasks carefully balance on-chain activities (such as providing liquidity and executing trades) with social interactions (content creation, community discussions), ensuring the ecosystem attracts genuine users rather than just airdrop hunters.

The multi-layer referral system is particularly clever—direct referrers receive 10% of the invitee’s points, while secondary (indirect) referrers earn 5%. This incentivizes users not only to bring new members but also to help those members integrate and stay active within the ecosystem.

Invitation milestone badges, ranging from Bronze (10 people) to Diamond (1000 people), further reinforce community builder recognition. These are complemented by exclusive NFTs and cash prize lotteries, offering top promoters social capital beyond mere token incentives.

From a growth hacking perspective, this structure resembles traditional internet product “viral coefficient” optimization but leverages blockchain transparency for contribution records and reward distribution.

Honeypot Social Engagement and Content Amplification Strategies

Honeypot emphasizes social dissemination through a refined content reward mechanism, transforming traditional social media marketing from a cost center into a community incentive tool.

Specifically, content containing #HoneypotFinance can earn points based on views: 1000 views = 1000 social points, 10,000 views = 10,000 social points, with proportional increases as influence grows. This design cleverly reallocates marketing budgets toward community members actively expanding the project’s reach, rather than paying solely to centralized ad platforms.

Top weekly content creators can earn additional rewards, including NFTs, cash prizes, or airdrop multipliers, encouraging high-quality content production rather than mere clickbait. Discord community role multipliers ensure core contributors remain engaged—different role levels provide corresponding bonus multipliers when completing tasks and claiming weekly rewards. This design recognizes and rewards long-term loyalty, avoiding the “one-shot” behavior common in traditional airdrop schemes.

In practice, similar mechanisms have proven effective in projects like FriendTech and Farcaster, but Honeypot’s innovation lies in integrating these into a broader exchange ecosystem.

Honeypot Pot Points Task and Reward Key Elements

• Points earning: daily/weekly on-chain + social tasks
• Referral rewards: 10% for direct, 5% for indirect
• Invitation badges: Bronze (10 people) → Diamond (1000 people)
• Social rewards: 1000 views = 1000 points, scaled proportionally
• Discord bonuses: role-based point multipliers
• Weekly competitions: Top 3 earn badges + lottery eligibility
• Special exchange: 1 million social points = early access code for perpetual platform

Diversification of Pot Points Activities and Ongoing Engagement Incentives

To sustain long-term community vitality, the Pot Points plan introduces various periodic activity mechanisms, effectively counteracting typical participation decay in airdrop programs. Weekly “acceleration events” create continuous novelty and urgency—such as double points for liquidity provision weeks, which boost platform trading volume, or referral acceleration weeks to drive user growth.

This dynamic allows project teams to flexibly steer community activities based on ecosystem needs, akin to “seasonal” strategies in gaming. Weekly ranking competitions across categories (social, liquidity, trading, referrals) further motivate community members’ competitive spirit. Top performers in each category receive exclusive badges as status symbols and gain priority access to private events, feature testing, and additional rewards.

Perhaps most attractive is the “early access code” exchange—users can spend 1 million social points to unlock priority access to Honeypot’s upcoming perpetual trading platform. This offers key opinion leaders and power users an exclusive privilege beyond typical token rewards, effectively filtering high-value participants and providing initial testing groups for new products.

Strategic Significance and Industry Impact of Honeypot Pot Points

Honeypot’s Pot Points plan exemplifies a mature evolution in decentralized exchange user acquisition strategies. Its design converts traditional marketing budgets into community incentives, reducing user acquisition costs while ensuring engagement from genuine, sticky users rather than transient airdrop farmers.

From a user perspective, participating in tasks to earn Pot Points effectively creates a “bullish option” on future tokens—its value grows with ecosystem development, fostering a positive feedback loop. Compared to the popular simple airdrops of 2024, this plan’s diversified task design ensures ecosystem growth across multiple dimensions (liquidity, trading volume, social influence) rather than focusing solely on a single metric.

Industry-wise, such a carefully crafted points system offers a viable path for emerging decentralized exchanges to compete with established giants like Uniswap and dYdX—by leveraging tokenomics to compensate for initial liquidity gaps and building strong community loyalty.

Participants are advised to adopt a balanced approach—avoiding over-focus on a single task type (e.g., only social or only liquidity provision) or blindly pursuing referral numbers at the expense of quality. Instead, engaging comprehensively and monitoring project progress and tokenomics details will help assess long-term value potential.

Conclusion

Honeypot’s Pot Points pre-distribution plan, through a thoughtfully designed points economy, transforms token airdrops from simple distributions into tools for structured community building. Its multi-layer referral system, social amplification rewards, and periodic activities offer an innovative solution to the cold start problem faced by decentralized exchanges. As DeFi competition intensifies, such participation-driven and contribution-focused user acquisition models may set new industry standards, with early participants accumulating points while actively shaping the project’s ecosystem future.