To encourage investments, Mercado Bitcoin announces zero fees for new investors

2026-01-15 01:47:42

Source: PortaldoBitcoin Original Title: To Encourage Investments, Mercado Bitcoin Announces Zero Fees for New Investors Original Link: Saving money is the main priority for Brazilians in 2026, according to Datafolha, with over 40% of the population citing this goal. However, the challenge goes beyond saving: leaving funds idle can erode up to 20% of purchasing power over time.

In this context, the leading digital assets platform in Latin America announces an unprecedented initiative in the country and becomes the only player in the segment in Brazil to offer zero fees for investments, eliminating charges on all cryptocurrencies and smart baskets within the first 48 hours after account opening.

Valid for new clients indefinitely, the initiative encourages Brazilians to put their money to work from the start of the year, allowing them to begin 2026 investing in Bitcoin, recognized as the most profitable asset in eight of the last 12 years, other cryptocurrencies available on the platform, or Smart Baskets, a solution that automates investments in digital currencies curated by experts.

Other assets, such as Digital Fixed Income, are already fee-free. With this new feature, platform users now have access to a portfolio of over 800 digital assets with zero fees for investment.

The initiative is announced at a strategic moment, at the beginning of the year, encouraging investors to take the first step into the crypto market. At the end of 2025, sector regulation was announced, and throughout 2026, the trend is for even greater adoption of these assets in investors’ portfolios, expanding the category’s potential.

As a strategy to take advantage of the zero-fee campaign benefit, diversification is a key point. Bitcoin, due to its higher volatility and ability to capture major upward and downward market movements, should be balanced with crypto assets with complementary functions, such as stablecoins, which help reduce portfolio fluctuations by being pegged to fiat currencies.

The initiative applies to all trading modes, both in the app and on the web version.

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