The new legislation is turning the scenario upside down in the $900 billion translation market

According to PANews, the legislation on Geniuses (Genius Act) adopted in July 2025 is beginning to fundamentally change the dynamics of one of the largest financial segments on the planet. The international money transfer market, valued at $900 billion, is on the verge of a major transformation. While this sector was previously almost monopolized by major financial players, the situation is rapidly changing thanks to the emergence of new technological solutions.

Traditional Giants Lose Monopoly on Global Transfers

Companies like Western Union and MoneyGram have long been considered undisputed leaders in money transfers. However, Deutsche Bank senior analyst Nait Svensson believes their position is becoming vulnerable, although they will not disappear soon. He estimates that traditional companies still hold a significant advantage — a well-established regulatory framework at the global level. This allows them to maintain the trust of large corporate clients and government agencies.

At the same time, experts note that regulatory advantage is gradually losing its value. New players are quickly adapting to the requirements of various jurisdictions, demonstrating high flexibility in compliance matters.

Stablecoins: Crypto Companies’ Weapon in the Battle for Market Share

Warton School finance professor Jessica Wauther points to a fundamentally different approach used by cryptocurrency companies. Instead of relying on a multi-layered bureaucratic structure, they build their solutions on stablecoin technology. These digital assets enable fast, inexpensive, and transparent transfers via blockchain, bypassing traditional intermediaries in the payment chain.

According to Wauther, the technological advantage of cryptographic platforms is becoming increasingly evident. Stablecoins help minimize fees, accelerate transaction processing times, and provide 24/7 access to transfers without weekends and holidays.

The Future of Fintech: Synthesis of Old and New Approaches

The most likely scenario is not the complete displacement of one model by another, but their convergence. Experts suggest that traditional money transfer companies may soon start integrating stablecoins into their existing systems. Such a hybrid approach would allow them to retain their customer base and reliability while increasing speed and efficiency of service.

Amid these shifts, the $900 billion market is expected to undergo significant changes. Companies that manage to find a balance between innovation and stability will gain the greatest advantages in the fight for dominance in the global financial space. Competition in the transfer sector will only intensify, forcing all participants to adopt cutting-edge technologies more actively.