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Your Friday reminder that most CT accounts are running the same playbook:
Botted followers to get deals. Alt boosters for impressions. Undisclosed promos for bags.
The ppl paying only look at vanity metrics because that's all the platforms give you.
And the ones allocating budgets are degens, not marketers, so nobody asks if it actually worked..
So..why does this matter? every layer of this market needs the next one down to create demand they sell into.
The KOL gets paid to shill. The project needs exit liquidity. The VC needs inflated numbers for their LP deck.
Everyone's gaming perception because the entire machine runs on it.
The accounts faking metrics aren't the problem. They're just playing the same game on the layer anyone can access.
Want real alpha?
Look for projects that build when nobody's watching & ship when nobody's paying attention